Lexus are working on some interesting products so far. They just presented a tuned RC-F, whose painted body is reflecting the drivers heartbeat.
This is quite amazing and to do so this is achieved by an electroluminescent paint that lights up when ignited with with an electric charge.
Actually the only thing that the driver has to do is to be connected to a heart rate monitor and sensor which is collecting and processing bio-metric data. This unique project has been created by Lexus Australia and M&C Saatchi Australia. The aim of the project is to show us how exhilarating it is to drive the Lexus RC-F.
Actually the only thing that the driver has to do is to be connected to a heart rate monitor and sensor which is collecting and processing bio-metric data. This unique project has been created by Lexus Australia and M&C Saatchi Australia. The aim of the project is to show us how exhilarating it is to drive the Lexus RC-F.
More info: LEXUS Australia
Screenshots from the video:
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